Goal.com Comes To Kenya
Kenya became the third African country to have a dedicated Goal.com edition. The hugely popular football news site set base in Kenya this Monday [6th August], and will be featuring league news, transfer gossip and national team news.
Nigeria was the first African country to have a dedicated Goal.com edition after the American company launched Goal.com Nigeria in March this year. The West African country accounts for 15% of the Goal.com’s traffic. Ghana followed with the launch of Goal.com Ghana last month. This week, Kenya became the third African country and the 31st country in the world to have an dedicated edition of the respected news site. Logging in your usual Goal.com will now redirect you to www.goal.com/en-ke , the Kenyan edition.
Goal.com is one of the most visited and trusted sports websites in the world. Its global rank hovers around 290 – 300, out of the hundreds of millions of websites. It has consistently been named one of the top 10 sports websites in the world, rubbing shoulders with the likes of ESPN and Sky Sports. Here in Kenya, the site has been featured prominently in Safaricom adverts, both on TV and print. The mobile company distributes Opera mini mobile browser, with Goal.com pre installed as one of the bookmarks. This has contributed in making it one of the most visited websites in Kenya.
The entry of the news site in the Kenyan market is set to take competition for quality local sport content to a whole new level. MichezoAfrica.com, one of the leading sports site in Kenya will have to up its game. Another site set to feel the heat is the local sports specializing Futaa.com.