On Monday, classified website OLX launched a reality TV show dubbed OLX SELL IT at the Century Cinemax movie theatre at the Junction Shopping mall. The non-scripted show hosted by comedian Eric Omondi will demonstrate how people can make money by selling stuff they barely use. ”We are really proud of the OLX SELL IT show. It gives us the unique opportunity to create awareness about our groundbreaking service to the Kenyan audience. The show not only provides entertainment for the viewers, but also offers them some sort of education by giving them useful tips on how to make money via the OLX platform,” said Peter Ndiangui OLX country manager.
The marketing manager, Mrs.Muhiu said the OLX show is to help address a certain need. ”People know about OLX but they don’t understand how to use it or how it works. There was need to simplify the message and to showcase how consumers can benefit from it.” she added.
With presence in over 90 countries, OLX is one of the largest and most successful FREE online classifieds site in the world.